Xiamen north base 77million yuan to switch to the headquarters to maintain the leading position
Xiamen north base 77million yuan to switch to the headquarters to maintain the leading position
China Construction machinery information
Guide: facing the disordered price competition in the market, Xiamen Engineering tries to maintain its leading position through technological innovation and scale effect. Xiamen Engineering Group Co., Ltd. announced on the 20th that it plans to invest 77 million yuan in the supporting bridge box project of Xiamen Engineering North (Jiaozuo) equipment manufacturing base, of which 70.75 million yuan will be used for the company's capital
in the face of disorderly price competition in the market, Xiamen industrial group tried to maintain its leading position through technological innovation and scale effect
on the 20th, XCMG announced that it plans to invest 77 million yuan in the supporting bridge box project of the North (Jiaozuo) equipment manufacturing base of XCMG, of which 70.75 million yuan will be used for the "technical transformation project of the bridge box of XCMG" in the headquarters of the company, which will increase the production capacity of the existing drive axle and gearbox by 20%, reaching the production capacity of 36000 sets per year, and the other 6.25 million yuan will be used to supplement the working capital based on the measurement of two force pillars with a dial indicator
XCMG is one of the four major construction machinery companies in China, the birthplace of China's first loader, and has always been in a leading position in the domestic loader market, with a current share of nearly 20%. Jiaozuo base is an important step for it to go out of Xiamen and layout the country. It began construction in September 2007, with a total planned investment of 630 million yuan, and can produce 10000 loaders per year after its production
"but now the domestic market is fundamentally disordered price competition. If you are 500000, I will be 490000, if you are 490000, I will be 480000. Under this premise, what funds are there to invest in research and development?" Said Chen Ling, chairman of Xiamen Xiagong Machinery Co., Ltd
Xiamen Construction Machinery Co., Ltd. said that in the face of the development trend of the construction machinery industry and the actual situation of the company, the company has planned the overall development goal, and will increase the investment in the research and development and production of new products and key supporting parts, and rebuild the supply chain suitable for the development of the company. The bridge box supporting project of Jiaozuo base is to expand the production capacity on the existing technical level, which can not meet the needs of the upgrading of the company's loader products to improve the quality of the bridge box
this move by Xiamen Construction Engineering Group is actually an uneconomical business. According to the previous assumption, the supporting project will form a production capacity of 10000 sets per year after its completion, which will be matched with the production capacity of 10000 loaders in Jiaozuo base. This can effectively control the product quality and supply cycle on the one hand, and improve the profitability of loaders on the other hand, which can increase the net profit by 23.8366 million yuan per year; However, after this adjustment, the production capacity of 6000 sets of bridge boxes will be increased, and the annual new profit after the project reaches the production capacity is only 16.0968 million yuan
according to Xiamen Industrial Group Co., Ltd., the existing bridge box assembly capacity of the headquarters of Xiamen Industrial Group Co., Ltd. is 30000 sets, and the capacity will increase to 36000 sets after the implementation of the technical transformation. The bridge boxes produced by the headquarters will meet the supporting needs of Jiaozuo base. "The resulting transportation costs cannot be ignored." An analyst at Ping An Securities, who created this kind of system by a teenager, said that it would be transported to the "Great Pacific Garbage belt" this summer
"many Chinese enterprises have worked very hard, but many profits have been lost. The reason is that key accessories are all purchased. What others say is how much. If they don't find a way of independent innovation, enterprises will stagnate." Chen Ling said. It is the material base to ensure that made in China can become stronger from big to big.
Chen Ling is determined to invest 70.75 million yuan in the technical transformation project of her headquarters this time, because Xiamen workers has tasted the sweetness of technological innovation. In December, 2009, the world's first wheel loader powered by compressed natural gas was launched in Xiamen Construction Engineering Group. This product has reduced energy consumption by 50%, noise by 50%, maintenance costs by 40%, and pollutant emissions by a large amount. "The new products not only quickly occupied the domestic market, but also successfully entered the South American market for the first time, and obtained a sales order of US $5million."
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